Apple Captures iPhone 51% of Global Smartphone Revenue

Apple Captures iPhone 51% of Global Smartphone Revenue

Apple iPhone still controls smartphone revenue worldwide. In a recent report released by Strategy Analytics market research firm, global smartphone revenues reached an all-time high of $ 120.2 billion in the fourth quarter of 2017. Of the total revenue, Apple’s products achieved the largest revenue share of 51 percent.

Strategy Analytics Executive Director, Neil Mawston explained, in the fourth quarter of 2017, Apple iPhone generated a wholesale income of US $ 61.4 billion thanks to the solid demand for premium X model. The result makes Apple now contribute more revenue than the entire global smartphone industry. Analysts at the company also mentioned that Chinese mobile phone manufacturers are trying to increase market share in the middle-class device in the country of origin. To achieve this goal, Chinese manufacturers try to grab the attention of consumers by lowering the selling price of the device.

The decision has an impact on the sales of the previous model iPhone with a price offer that is now affordable, like the line of iPhone 6. Meanwhile, one of the Apple devices that get a good reception from Chinese consumers is the iPhone X. This tenth anniversary model of iPhone is reported to have a market share of three percent of all iPhone is active in China, and continues to grow. Meanwhile, the iPhone 8 market share in China by 1.36 percent and iPhone 8 Plus by 2.63 percent.

For four weeks ended on January 14, the iPhone’s market share as an active mobile phone in China reached 20.6 percent. This figure declined from Apple’s market share of active mobile phones in the four-week period and ended on 31 December 2017, at 21.8 percent. Another Apple-related report released by Strategy Analytics mentions that Apple achieved a new record, having gained revenues from global smartphone sales by 51 percent during the fourth quarter of 2017, reaching USD61.14 billion.

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“The average selling price of the Apple iPhone is close to the US $ 800 and is almost three times higher than the industry average as a whole.The Apple iPhone is a remarkable money-making machine,” said Neil Mawston. Meanwhile, Samsung smartphone in the fourth quarter of 2017 earned a wholesale income of US $ 18.9 billion with a revenue share of 15.7 percent. While Huawei smartphone generates a wholesale income of US $ 8.4 billion with a revenue share of 7 percent to maintain its position as the third largest vendor in the world.

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